Auto Dealer
Automotive dealers are notoriously some of the biggest spenders in traditional broadcast media. With the right approach they could catapult the success of those ads by adding in mobile engagements to each and every radio spot, print ad, event, or other broadcast.
The types of people that these dealers are looking to engage with have their mobile devices on them when they see or hear the advertisement. If the engagement is a good one, there is no doubt that these potential buyers of vehicles would text in to:
See the inventory instantly on their phone
To enter to win
To get an instant rebate
To get an instant coupon for their trade-in
To see what their trade-in might be worth – "Just fill in this form on this mobile site"
When people text in to engage with these promotions, this exact targeted audience can be followed up with by the sales agents from the dealership and brought in for a test drive resulting in more closed sales.
The types of people that these dealers are looking to engage with have their mobile devices on them when they see or hear the advertisement. If the engagement is a good one, there is no doubt that these potential buyers of vehicles would text in to:
See the inventory instantly on their phone
To enter to win
To get an instant rebate
To get an instant coupon for their trade-in
To see what their trade-in might be worth – "Just fill in this form on this mobile site"
When people text in to engage with these promotions, this exact targeted audience can be followed up with by the sales agents from the dealership and brought in for a test drive resulting in more closed sales.